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ATELIER DES ORS Training Riyadh

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On Tuesday, February 27, 2023

The Saudi Sillage Holding Company, represented by the Chief Executive Officer, Mr. Sultan Al-Shuaibi, welcomed Mr. Jean Philippe, owner of the French perfume house Atelier des Ors, and a group of employees of other companies in Riyadh.

The attendees were trained on the different fragrances of the house, in addition to the new collection of the house “les frivolites”.
The trainees and employees also expressed their thanks and the company’s interest in inviting them and besides all the valuable information was provided.

At the end of the training, the attendees were honored by the Chief Executive Officer, Mr. Sultan Al-Shuaibi and Mr. Jean-Philippe, by receiving “certificates and gifts” for their attendance and acceptance of this invitation, wishing them continued success.

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A New Fragrance Destination – L’Odore La Strada

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At Sillage Holding, we believe that excellence lies in the details. From this belief, we launched L’Odore to be the premier destination for lovers of refined niche perfumes.

At La Strada Yard, we unveiled the new L’Odore branch to offer a complete luxury experience—one that blends elegance, distinguished presence, and carefully selected fragrances that resonate with refined taste.

We don’t just offer a perfume; we deliver an exceptional experience that reflects the essence of every moment.

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Our employees are the cornerstone

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We believe that taking care of our people is key to creating a thriving work environment. Yesterday we visited “Terhal,” the biggest Saudi theatrical spectacle, where we explored different forms of creativity.
By giving our employees the opportunity to engage with the arts, we hope to encourage their personal growth and well-being, as well as promote a positive company culture. We recognize that our employees are our greatest asset, and we are dedicated to supporting them in every way we can.

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Nicolai Visit

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Mr. Axel de Nicolai visit

We were delighted to have Mr. Axel de Nicolai visit us in Riyadh last week to launch the new fragrance by Nicolai Parfumeur Createur; Poudre de Musc and present a workshop about the brand. During the visit Mr. Axel visited several stores in which Nicolai perfumes are distributed to by Saudi Sillage Distribution experiencing the Saudi Market for the first time since Covid-19 started.

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New Launch

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We are glad to announce the launch and opening of the newest Project Nose branch in Abha, Saudi Arabia which is the second store of the Project Nose retail branches first opened in Qassim with huge success in 2017

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